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Victory Park + USAB Launch
Agencies:
Something Special Studios, G7, Super More Better
Location
New York City
Art Direction
Anthony Coleman
Role
Creative Producer
In the summer of 2024 we took over the space under the iconic Brooklyn Bridge and built Victory Park to host NY vs NY - where the best players, on the best courts, in the best basketball city in the world come to compete for the title of NY vs NY champion. In tandem we also worked to launch the United States Basketball Association (USAB) Jersey's for the 2024 Paris Summer Olympics.
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